John Lewis 2025 Christmas Ad
John Lewis's 2025 Christmas offering features Alison Limerick's 1990 hit 'Where Love Lives' and focuses on the relationship between a father and son.
The campaign taps into 90s nostalgia, using 'Where Love Lives' as its soundtrack. The ad, released on November 4, depicts a father discovering a present under the Christmas tree - a vinyl record of Limerick's track from his son, alongside a 2025 version by Labrinth.
It's built on insight from John Lewis that the right present can express what words can't.
The ad highlights 'unspoken emotions' and the power of gifts to convey feelings.
Author's summary: John Lewis's 2025 Christmas ad features a 90s club classic.
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